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21世纪职业教育立体化精品教材

外贸英语

主编:李雪冬 卫莉

定价:36

书号:978-7-5641-7635-8

印刷色:双色

出版社:东南大学出版社

出版/修订日期:2018年01月

外贸英语

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内容简介目      录

内容简介


 本书以情景对话形式介绍了外贸从业人员如何建立业务关系,外贸合同磋商的具体操作流程,外贸合同中商品、价格和支付等核心条款的理论知识,如何顺利履行外贸合同,以及跨境电子商务平台的实际操作等内容。精讲多练,注重英语语言基础知识与外贸理论知识的结合,具有较强的实践性。其特色在于紧跟外贸行业新的发展趋势,各单元在保留传统外贸操作流程介绍的基础上,增加了新型外贸即跨境电商的操作技能等内容。全书共六个专题19个单元。

本书可作为高职高专商务英语、国际贸易和电子商务等专业的教材,也可供外贸从业人员自学使用。

 


目录

Training Scheme 1  Knowing Company Policies and Practice

Part Ⅰ  Language Notes

Part Ⅱ  Workshops

Part Ⅲ  Activities

Part Ⅳ  Consolidation

Part Ⅴ  Extended Reading

Training Scheme 2 Knowing Product Knowledge

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Knowing Customer Needs

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Training Scheme 1 Attending an International Fair

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 2 Visiting a Factory

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Recommended by Regular Clients

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Training Scheme 1 Inquiry

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 2 Offer

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Counteroffer

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 4 Acceptance

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Training Scheme 1 Commodity Clause

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 2 Price Clause

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Payment Clause

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Training Scheme 1 Shipment

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 2 Insurance

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Settlement of Dispute

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Training Scheme 1 Contacting Online Customers

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 2 Contacting the Online Customer Service

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

Training Scheme 3 Contacting Online Logistics Companies

Part Ⅰ Language Notes

Part Ⅱ Workshops

Part Ⅲ Activities

Part Ⅳ Consolidation

Part Ⅴ Extended Reading

 

Appendix 1 Introduction to Trading Partners of China

Appendix 2  Introduction to International Trade Custom

Appendix 3  Introduction to World Major Shipping Trade Ports

Appendix 4  Introduction to World Famous Logistics Companies

Appendix 5  Introduction to World FamousInsurance Companies

Appendix 6  Introduction to World Famous Banks and Financial Institutions

 


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